.GAPS
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Understanding people
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® Gaps 2024
RESEARCH
Opinion analysis to diagnose the present and anticipate the future
High-quality representative surveys
A meaningful qualitative approach
Data mining, desk research, KPIs and Big Data synthesis
Social media monitoring
Access to worldwide top experts in specific industries and fields
STRATEGY
Guidance to promote a strong sense of beloning
Diagnosing the present and envisioning likely futures
Strengthening identity and positioning
Place branding & Project branding
Targeting the key people
Strategic communication
Message-making and Storytelling
Action planning
CAMPAIGNS
Leadership guidance
Outspreading a message or project to maximize outcomes
Governance reputation enhancement
Community engagement
Cause advocacy
Grassroots mobilisation
Campaigns and elections